Contains articles on business, advertising, marketing, economics and finance.
Do an Advanced Google search to find company annual reports. These reports are written for shareholders and contain details about strategy, significant events, as well as financials. They are different from the 10K annual reports public companies file with the SEC. They emphasize positive news.
For example, after your keywords, add site:ford.com to search just the Ford website
You can search in Mergent to create a list of companies within a particular industry. Use the NAICS lookup to find companies within the maritime industry.
“The North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy.” (http://www.census.gov/eos/www/naics)
Hint: try NAICS category 48: “Transportation and Warehousing”
Subcategory: 483: “Water Transportation”
Subcategory: 4872 “Scenic and Sightseeing Transportation, Water”
Detailed information on company financials, ratios, business segments, descriptions, sustainability, officers and directors. Provides quick access to a multitude of company, industry, index, ESG and economic data views and reports.
Tip: Try using the special report categories in Business Source Premier's Business Searching Interface, such as company profiles by country or industry, country and industry reports, SWOT analysis, case studies, and more.
Contains articles about business, marketing, management, accounting, finance and economic, as well as company and industry reports, and country and market research profiles. This link opens in a new window
Cal Poly Maritime Academy Library
200 Maritime Academy Drive
Vallejo, CA 94590
707-654-1090