Your Librarian
News and Features
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ABI/Inform This link opens in a new window
Contains articles on business, advertising, marketing, economics and finance.
Annual Reports
Do an Advanced Google search to find company annual reports. These reports are written for shareholders and contain details about strategy, significant events, as well as financials. They are different from the 10K annual reports public companies file with the SEC. They emphasize positive news.
For example, after your keywords, add site:ford.com to search just the Ford website
Look up a company
You can use the Advanced Search features in Mergent to create a list of companies within a particular industry. Use the NAICS lookup to find companies within the maritime industry.
“The North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy.” (http://www.census.gov/eos/www/naics)
Hint: try NAICS category 48: “Transportation and Warehousing”
Subcategory: 483: “Water Transportation”
Subcategory: 4872 “Scenic and Sightseeing Transportation, Water”
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Mergent Online This link opens in a new windowMuch more detailed news, financial, leadership, product, competitor information. Has a special search for private companies.
Company Summaries
Tip: Try using the special report categories for industry and company information on the Business Source home page.
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Business Source Premier This link opens in a new window
Contains articles about business, marketing, management, accounting, finance and economic, as well as company and industry reports, and country and market research profiles.
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