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BUS 200 - Introduction To Marketing

Your Librarian

Katherine "Kitty" Luce

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Subjects: International Business and Logistics, Marine Transportation, Transportation and Engineering Management

Professional Organizations

American Marketing Association
The major professional association for North American marketers - start here!
Public Relations Society of America
The largest organization of PR professionals - start here!
Marketing Science Institute
Supports scholarly study of the field with their publications, conferences, and workshops.
Association for Consumer Research
Promotes ethical and collaborative research in industry, government, and academia.

Marketing & PR Websites

Know this
A collection of marketing tutorials, as well as current marketing information, links to advertising and marketing blogs, and an archive of marketing related articles.
ClickZ
A free source of marketing news and research.

California State University Maritime Academy

Cal Maritime Library
200 Maritime Academy Drive
Vallejo, CA 94590
707-654-1090

If you experience accessibility barriers using this website, please contact 707-654-1090 or library@csum.edu . You will receive a reply within two business days. The library is committed to remediate accessibility barriers within this website and will provide accommodations until the barriers are remediated.